STARTUP TRANSPARENCY: PLEASE READ SALT Nutrition is currently an early-stage startup! Please note that this is not a traditional hourly or salaried W-2 job. Your pay is based entirely on performance, tied directly to store net profits through automated profit-sharing. We do not require a rigid 9-to-5 schedule; we care about results. You manage your own time. We don't micromanage your hours, but we expect timely communication and relentless execution. Handle your business, get the job done, and we’re good.
We are hiring a Founding Social Media & Content Lead. You are the digital voice, storyteller, and aesthetic guardian of our brand across the internet.
Your job goes far beyond just editing video clips—you completely own SALT Nutrition's social media presence across all active platforms (TikTok, Instagram, YouTube, X, etc.). You will manage the posting schedules, write the captions, edit the daily short-form content, and ensure that every single post perfectly reflects our Matthew 5:13 mission of substance and discipline.
The Co-Founders (CEO & Executive Director): To collaborate on overarching content strategy, review campaign pacing, and align on brand tone.
Creator Network Lead: To repurpose, clip, and feature high-performing content generated by our signed brand ambassadors on the main company pages.
Brand Designer: To secure custom graphics, custom thumbnails, and typography assets so all platforms remain visually unified.
Social Media Account Ownership: Fully manage and publish content across the brand's official channels. You are responsible for consistency, scheduling, copywriting, and bio link updates.
Short-Form Video Editing: Edit high-velocity, engaging short-form content (TikToks, Reels, Shorts) weekly. You own the pacing, captions, and visual style of our raw footage and clip compilations.
Active Community Engagement: Moderate the comment sections and direct messages across all platforms. You will interact with our audience like a real human being, building relationships with viewers.
Algorithm Optimization: Keep our accounts highly competitive. Monitor social trends, formatting requirements, and audio selection to maximize organic reach and viewer conversion.
Social Native: You live and breathe social media platforms. You know how to capture a viewer's attention in under two seconds and understand algorithm-driven distribution.
Grounded Creative: You can edit clean, high-impact videos (using Premiere Pro, CapCut, or DaVinci Resolve) and write authentic, non-corporate captions.
Self-Motivated: You work exceptionally well on your own. Your pay is contractually tied to the profit health of the store, meaning your drive to build a massive, engaged audience that converts into buyers dictates your upside.
Mission-Alignment: You possess a deep respect for the Matthew 5:13 mission of SALT Nutrition. You understand what it means to work with discipline, preserve true quality, and bring real substance to the digital space.
The Profit Share: This is a contractual independent contractor position. You receive a 5.0% cut of all Storewide Net Profit, distributed completely automatically on a per-transaction basis via CollabPay. As the social platforms you build draw eyes and convert followers into customers across the country, your monthly payout scales directly with the brand's success. This role carries no corporate equity or company stock; your upside is a direct reflection of performance and volume execution.